Find where your ad budget leaks
We open the account, find the spend that brings no leads and no sales, and hand you the fixes in order. Read-only access is all we need.
Last reviewed Nov 13, 2026- Structure and search terms
- Tracking and feed
- Fixes in priority order
Stop paying for clicks that never buy.
- We open the account Read-only. Nothing changes.
- We find the leaks Spend that brings no leads and no sales.
- You move the money To the ads and searches that pay.
- Wasted spend, in dollars a month
- Tracking faults that hide real sales
- The fixes, most important first
- What to do in the first week
Plans and prices.
The scope is written down, so the price is too.
One account
Google Ads audit
$350- Structure and search terms
- Tracking and feed
- Fixes in priority order
One account
Meta ads audit
$350- Pixel and events
- Audiences and creative
- Fixes in priority order
Two accounts
Both
$700- One combined report
- Where to move budget
- A 30-minute walk-through call
In every plan.
- A check of every conversion you track
- Search terms that cost money and never sell
- Feed and Merchant Center errors, for stores
- Account structure, bids and budgets
- A one-page list of fixes, most important first
So nobody is surprised.
- Doing the fixes (that is the launch pack or management)
- A promise on results. We show you where the money goes
What to know before you buy.
What is checked
We look at four things. Structure: are campaigns and ad groups set up so the budget goes where it should? Tracking: are calls, forms and sales counted once and counted right? Wasted spend: which search terms, places or audiences cost money and never sell? Feed: for stores, are products, prices and titles in good shape? Each finding comes with what it costs you and how to fix it.
What you receive
A short report with a list of fixes in order, starting with the ones that waste the most money. Each fix says what to change and why. You also get the numbers behind it: how much spend went to terms or audiences that did not sell, and which tracking faults we found. You can make the fixes yourself, hand them to your team, or ask us to do them.
Access we need
Read-only access to your Google Ads or Meta ads account, and to Google Analytics if you use it. We never need your password, and we change nothing during the audit. When the audit is done, you can remove our access in one click. Read-only access lets us see every setting, search term and conversion, which is all an audit needs. Your account stays exactly as it was.
What happens next
Many owners make the fixes themselves. Others ask us to set them right with the launch pack, at $500 once, or move on to monthly management. There is no pressure either way. The audit is yours to keep, and it is delivered on the agreed date, or you get a 20% credit. If you do ask us, the audit findings become the first tasks.
This is what arrives.
Made by the same team that will do your work. Names are changed and the work is shown with permission.
What we need from you
- Read-only access to the ad account
- Read-only access to GA4
- Your target cost per lead or sale, if you have one
Ads report: return on ad spend
| Wasted spend found | $1,180 a month |
| Tracking faults fixed | 3 |
Step by step.
You get the scope and the dates in writing before you pay.
- Access Read-only access to the ad account and GA4.
- Tracking check We test every conversion you count.
- Line-by-line review Search terms, structure, bids, budgets and feed.
- Second check A second person checks the findings.
- Delivery A one-page fix list in five working days.
Delivered on the agreed date, or you get a 20% credit.
No honest agency can guarantee a number. We report yours every month: leads, sales and what each one cost.
How we stack up.
Prices for others are typical published ranges. Ours are fixed.
| BizAttic | Free account grader | Freelancer | Agency sales audit | |
|---|---|---|---|---|
| Price | $350 per platform | Free | Varies | Free, with a pitch |
| Search terms read line by line | Yes | No | Sometimes | Sometimes |
| Tracking tested | Every conversion | Basic check | Varies | Varies |
| Fixes in priority order | Yes | A score | Varies | A proposal |
| Delivery date promise | 5 working days or 20% credit | Instant | No promise | Varies |
Tanvir Hasan, Paid Ads Lead
Runs Google and Meta accounts. Reads every search-term report himself.
Asked before signing.
Straight answers about scope, time and money.
Who we do this for More paid ads Free tools Terms explainedWhat is a PPC audit?
A check of your ad account that shows where the money goes, what is wasted and what to fix first.
How do you do a Google Ads audit?
We look at structure, tracking, search terms, budgets and, for stores, the product feed. Then we list the fixes by how much money they save.
How much does a Google Ads audit cost?
$350 per platform. Google and Meta together cost $700.
How long does it take?
Plan on 5 working days from the day we get read-only access.
Is a free PPC audit tool enough?
It can spot some problems. A person finds the waste a tool misses, like search terms that cost money and never sell.
What happens after the audit?
You can make the fixes yourself, or ask us to do them with the launch pack or monthly management.
Read before you buy.
A Facebook ad testing framework that tracks cost per sale
What to test first, how much to spend, when to stop, and cost per sale as the score.
Google Ads management pricing: flat fees vs percent of spend
What a $5,000 budget costs to manage under each model.
Google Ads audit checklist: 40 checks
The sheet our ads team uses on every new account.
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